For journalists & newsletter writers
The press page.
Boilerplate (copy freely)
Good Riddance is a direct-to-consumer brand making designer trash bags — loud maximalist prints, cheeky printed phrases, and real 13-gallon strength. Founded in 2026 and launched pledge-first — $0 charged unless a drop hits its goal — the brand turns the most-repeated chore in the home into a moment, and donates 25¢ from every order to community cleanup supplies. The prettiest thing you'll ever throw away.
The story angles
- When Kate Spade × Target put a printed trash bag on shelves in 2025, it became one of the most talked-about items of one of Target's biggest collabs ever. Good Riddance is the first standalone brand built entirely on that idea.
- The anti-inventory launch: nothing is manufactured — and no card is charged — until customers vote with $0 pledges. Miss the goal and no one is ever charged.
- The most-repeated chore in the home, and the last unbranded object in the kitchen.
Assets
Fast facts
- 4 founding designs + 1 secret design (Mystery Box only)
- $14/roll of 15 · 13-gal · ≥0.9 mil · colored drawstrings
- Pledge goal: 1,000 rolls — $0 charged unless it's reached
- 25¢/order funds cleanup supplies for volunteer groups
Interviews, samples, and high-res anything: hello@goodriddancebags.com with PRESS in the subject — you'll skip the line.
